Case Study Kinavu Living

Kinavu Living x Shopify

Shopify Build / Performance / CRO

Case Image 0

Objective & Impact (Kinavu Living)

To build and optimize a brand-new Shopify store with a modern, performance-driven design that highlights storytelling, enhances user experience, and drives conversions.

• Seamless Brand Launch: Delivered a full-scale Shopify store aligned with Kinavu’s premium brand identity.

• Enhanced Storytelling: The interactive Sleep Science page became a unique differentiator in the bedding category.

• Improved Navigation & Trust: Mega menu, quick filters, and footer updates helped customers find products faster and boosted credibility.

• Mobile-First Excellence: Sticky ATC, parallax sections, and optimized animations ensured smooth mobile shopping.

• Optimized Performance: Faster site speed with compressed media resulted in better engagement and lower bounce rates.

Industry : Bedding & Sleep Accessories
Project Type : Shopify, eCommerce Optimization
Technology Stack : Shopify,
Google Analytics 4,
Meta Pixel
Website : https://www.kinavuliving.com/

Solutions Delivered for Kinavu Living

1. UI Development & Enhancements
• Reduced inconsistent spacing with uniform paddings and margins.
• Added customizable settings (e.g., free shipping text, success messages in cart drawer).
• Fixed horizontal scrolling issues on iPhones and refined highlighted font styles.
• Enhanced homepage with interactive arrows, parallax sections, stacking cards, and smooth animations.

2. Pages Setup & Content Integration
• Created core brand pages: Our Story, Founder’s Page, Size Guide (with scale visuals), and Sleep Science Page.
• Built trust-driven content layouts with collapsible FAQs, 4x4 product highlight grids, and trust badges.
• Developed a Spotify-integrated Sleep Science page featuring animations, dynamic blobs, carousels, and interactive graphs.

3. Navigation & Footer
• Designed a mega menu for desktop & mobile with collapsible navigation.
• Added quick filters (material, color, size) and breadcrumb navigation on collection pages.
• Set up a collapsible footer for mobile, added “Kinara Promise,” brand tagline, and trust details.
Solutions Delivered for Kinavu Living

The List Goes On for Kinavu Living

4. Animations & Interactivity
• Integrated Lottie JSON animations for scroll-triggered effects in the Sleep Science section.
• Added gradient blob transitions, animated graphs, and dynamic text changes across sections.
• Created a mobile-only Sleep Carousel animation for engaging storytelling.

5. Product Experience Enhancements
• Introduced “Pairs Well With” cross-sell modules and sibling swatches for related products.
• Designed pill-style multi-color tags and improved variant swatch logic.
• Implemented sticky Add to Cart buttons on mobile for seamless checkout.

6. Performance Optimization
• Replaced heavy videos with compressed versions, improving load times and performance scores.
• Ensured smooth animation rendering without slowing down the store.
• Added dynamic FAQ logic to auto-hide empty sections for cleaner UI.
The List Goes On for Kinavu Living